The primary role of this position is to oversee the daily operations of the University’s public-facing website. This includes responsibilities such as creating and launching new websites and pages, managing the “web help” ticket system to support campus clients in their web development efforts and collaborating closely with the director of web and digital marketing to establish consistent layout design standards and innovative web strategies. Additionally, ensuring compliance with WCG3 accessibility standards for the website will be a key focus.
Education required: Bachelor’s Degree in communication, marketing, public relations, or related field with considerable emphasis in web design/management.
Experience Required: 3 years of experience in web design/management and web site operations and authoring.
Skills, Characteristics Required for Position:
The candidate must have a working knowledge of WCG3 for website accessibility standards and implement them / train CMS users on best practices.
Demonstrated ability to conduct effective training sessions and communicate technical information clearly to campus users.
A strong understanding of SEO principles and practices. The ability to implement SEO strategies effectively will contribute to enhancing Messiah University’s online presence and reach.
Ability to utilize web analytics data to evaluate website performance, track user behavior, and make data-driven recommendations for continuous improvement.
Strong understanding of techniques for improving user experience (UX) and user interface (UI).
Excellent project management and project planning skills and ability to manage multiple projects simultaneously under deadlines.
Must have excellent written and verbal communication and customer service skills; ability to relate to a broad range of internal and external audiences and leverage resources and gain cooperation across multiple departments
Must be a creative problem solver and have ability to think and work strategically and collaboratively
Excellent team building skills
Administer the University’s content management system (currently Jadu CMS), including the configuration and maintenance of the system and training of users.
Managing the “web help” ticket system where campus clients submit tickets to receive help with their website/CMS.
Oversee and expand the knowledge base website, where CMS users can access video and text-based tutorials for updating and managing their websites.
Meet with campus clients to identify web site/ page goals and requirements, develop project plans and oversee project timelines.
Help develop and oversee the public-facing website’s architecture and design standards.
Help develop short- and long-term strategies, goals, and objectives for the University’s website.
Design/layout web pages or act as a layout design consultant for web pages for a variety of campus offices, departments, and programs.
Recommend, communicate, and ensure compliance with policies, practices, procedures, and standards for the University’s externally facing web site.
Manages the website governance tool responsible for maintaining the cleanliness of our website by identifying and addressing issues such as broken links, 404 errors, accessibility concerns, and pages that don’t follow SEO best practices.
Special Working Conditions: This position is an “on call” position in the event of a campus emergency that would require information to be posted on the university’s externally-facing website.
Messiah University’s commitment to diversity and inclusive excellence draws inspiration from its mission “to educate men and women toward maturity of intellect, character and Christian faith in preparation for lives of service, leadership and reconciliation in church and society.” The university has pursued this vision through a strategic planning process that encourages diversity through employee and student composition, campus climate, and an educational program that enables educators and students to embrace diversity. Candidates should clearly articulate why diversity and cultural intelligence matter to them as persons of faith as well as in their profession. Candidates will speak to how as a potential employee, they will contribute to the advancement of this vision through their position.