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Head of Brand Marketing
As the Head of Brand Marketing at Wisconsin Athletics, you will spearhead the strategic direction and execution of all marketing initiatives, playing a pivotal role in enhancing brand visibility, engagement, and revenue generation for our athletic department. You will lead a multifaceted team responsible for marketing, social media, digital strategies, fan communications, branding, fan events and promotions, ensuring alignment with departmental objectives while maintaining brand integrity across all channels.Key Responsibilities:1. Develop and implement comprehensive marketing strategies to elevate the profile of our athletic programs, events, and initiatives among diverse target audiences, including students, alumni, fans, and the community.2. Provide visionary
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