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St. Louis, Missouri
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Maryville, Missouri
Posted: 12-Oct-24
Location: St. Louis, Missouri
Type: Full-time
Salary: Open
Internal Number: JR85076
Scheduled Hours
37.5Position Summary
The Web Content Specialist at Washington University in St. Louis, Arts & Sciences (A&S) will be a key member of the marketing and communications department and will be responsible for the daily management of the digital presence for WashUâ™s Arts & Sciences websites. The Web Content Specialist supports the day-to-day operations of the Arts & Sciences websites, including the main Arts & Sciences website and the administrative website Inside Arts & Sciences. The candidate will be highly detail oriented, a strong team player, an adept problem solver, a good writer/editor and will be enthusiastic about keeping their skills sharp through training and professional development. The ideal candidate will be proficient in content creation and management in a CMS such as Drupal or Word Press, User Experience, Google Analytics, and SEO.Job Description
Primary Duties & Responsibilities:
Arts & Sciences Website
- Responsible for creating, updating and auditing content in the main Arts & Sciences website, ensuring the sites remain up-to-date and relevant.
- Provide support for the administrative website Inside Arts & Sciences.
- Ensure essential administrative and academic information is up to date and comprehensive (e.g., academic and administrative deadlines, recognition ceremony logistics, and student/staff announcements).
Department, Center and Program Websites
- Act as primary liaison between A&S Marketing Communications, the A&S web team and the A&S departments.
- Cultivate relationships across A&S departments and administrative units.
- Provide advice and direct support for administrative staff who manage A&S unit websites, assisting them with content strategy and website functionality.
- Provide oversight and direct support for schoolwide content sharing to ensure that shared content is used appropriately, effectively, and widely across A&S websites.
- Regularly audit unit sites for issues affecting content presentation, user experience, and branding/visual consistency (e.g., faculty photos, department homepage layout, virtual bookshelf content).
- Plan and execute training opportunities for unit staff, as needed.
- Assist unit staff in planning and executing virtual events.
- Develop workflows and processes to ensure quality control and timeliness of department website updates.Â
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Content Strategy
- Place and maintain engaging content on the main Arts & Sciences website, including event and profile pages, administrative and academic content, and compelling images and graphics.
- Maintain and encourage stylistic and thematic standards and consistency across A&S· Work with the A&S web team to develop and improve website functions based on priorities and needs.
- Ensure website content compatibility with variety of platforms and maintain mobile optimization through regular site testing and audits.
- Proactively monitor site traffic and make the needed improvements to achieve marketing and communications objectives.
- Monitor search engine optimization (SEO) to improve visibility and ranking of Arts & Sciences websites and overall brand performance on search engines.
- Champion accessible content creation on all A&S websites.
Critical information updates for A&S websites
- Support school leadership in conveying critical information to A&S community through websites (e.g., priority updates from the Dean).
- Maintain accuracy and timeliness of web content relating to operations and crisis management via, e.g., the Inside ArtSci website.
- Ensure accuracy and timeliness of web content for operations and crisis management
Perform other duties as assigned.
- Such duties will include writing and editing high-quality and engaging copy for websites (e.g., titles, captions, content summaries), identifying engaging photos and graphics for websites, addressing various user experience issues, and professional development.
Required Qualifications
Education:
Bachelorâ™s degree or combination of education and/or experience may substitute for minimum education.
Certifications:
Work Experience:
Skills:
Driver's License:
More About This Job
To view the main Arts & Sciences website click here.
The view the administrative Insie Arts & Sciences website click here.
Preferred Qualifications
Education:
No additional education beyond what is stated in the Required Qualifications section.
Certifications:
Work Experience:
Skills:
Adobe After Effects, Adobe Audition, Adobe Illustrator, Adobe InDesign, Adobe Lightroom, Adobe Photoshop, Adobe Premiere Pro, Communication, Communication Design, Digital Marketing, Drupal, Google Analytics, Google Search Console, Google Tag Manager, Graphic Layouts, Microsoft Office, Skill Development, Social Media, Storytelling, Strategic Thinking, Technical Savvy, Typography, Video Content, Visual Aesthetics, WordPressGrade
G10Salary Range
$49,700.00 - $82,100.00 / AnnuallyThe salary range reflects base salaries paid for positions in a given job grade across the University. Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget.Questions
For frequently asked questions about the application process, please refer to our External Applicant FAQ.
Accommodation
If you are unable to use our online application system and would like an accommodation, please email CandidateQuestions@wustl.edu or call the dedicated accommodation inquiry number at 314-935-1149 and leave a voicemail with the nature of your request.
All qualified individuals must be able to perform the essential functions of the position satisfactorily and, if requested, reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job, absent undue hardship.Pre-Employment Screening
All external candidates receiving an offer for employment will be required to submit to pre-employment screening for this position. The screenings will include criminal background check and, as applicable for the position, other background checks, drug screen, an employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks. All offers are contingent upon successful completion of required screening.Benefits Statement
Personal
Up to 22 days of vacation, 10 recognized holidays, and sick time.
Competitive health insurance packages with priority appointments and lower copays/coinsurance.
Take advantage of our free Metro transit U-Pass for eligible employees.
WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%.
Wellness
Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more!
Family
We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? Weâ™ve got you covered.
WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us.
For policies, detailed benefits, and eligibility, please visit: https://hr.wustl.edu/benefits/
EEO/AA Statement
Washington University in St. Louis is committed to the principles and practices of equal employment opportunity and especially encourages applications by those from underrepresented groups. It is the Universityâ™s policy to provide equal opportunity and access to persons in all job titles without regard to race, ethnicity, color, national origin, age, religion, sex, sexual orientation, gender identity or expression, disability, protected veteran status, or genetic information.Diversity Statement
Washington University is dedicated to building a diverse community of individuals who are committed to contributing to an inclusive environment â“ fostering respect for all and welcoming individuals from diverse backgrounds, experiences and perspectives. Individuals with a commitment to these values are encouraged to apply.
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