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As the Brand Manager – Mickey Thompson, you will be pivotal in driving the brand’s integrated marketing strategy and ensuring consistent, insight?driven consumer engagement across all channels. You will shape the brand’s presence by leading social/digital content strategy, influencer programs, and event/sponsorship activation. This role significantly impacts brand equity and growth by overseeing agency partners, managing a direct report, defining brand identity standards, and steering annual planning and budget management. Your leadership will help deepen consumer understanding, enhance brand experiences, and ensure flawless execution at key motorsports and consumer events. What You’ll Do Oversee and activate brand partn