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Kansas City, Missouri

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Director, Executive Education Global Marketing & Enrollment
Location: Gleacher Center â“ DowntownJob Description:Collaborates with faculty on market research and new program development for in person, online and blended programs.Oversees integrated marketing campaigns ensuring creative deliverables are met and aligned with overall campaign objectives for Custom and Open Enrollment Executive Education programs.Ensures sales and enrollment advisors nurture and convert open leads and manage the sales pipeline.Develops annual calendar of marketing activities, execute daily objectives, implement A/B testing, and review, report and optimize regularly based on analytics.Develops and maintains digital strategy including, UX/navigation, paid media, search, socia


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